About Us
Welcome to QZM!
Intelligence for Start-ups & Growing Companies
Our Story
Since 2014, we’ve been tackling the same challenge for growing companies. They had tools. They had data. They had brilliant minds. But they were missing one crucial piece, intelligence. The process was always the same. Connect the tools. Build the pipelines. Set up the dashboards. Then spend months crafting the business logic to make it all useful.
As consultants, we built this intelligence layer time and time again for companies that achieved successful exits. And each time, we asked ourselves, why does every company need to reinvent this from scratch.
That’s why we created QZM.


Over a Decade of Expertise
Breaking barriers, building systems, connecting data, linking systems, creating data-backed marketing strategies
Harnessing Data Power
Turning data into stronger business models, driving value, innovation, efficiency, and growth
Driving Innovation and Growth
We lay strong foundations for businesses to adapt, innovate, and stay ahead
What Years of Building Intelligence Taught Us
Every successful exit followed the same pattern. The companies that got acquired didn’t just have better data ,they had better intelligence applied to their data.
Tools alone aren’t enough. What’s missing is the business logic that brings those tools together. The companies that succeeded had one thing in common and that was smarter intelligence. They knew which metrics mattered and calculated them accurately.
Growing companies can’t afford to wait six months for actionable insights. They need intelligence today, ready to scale as they grow. With QZM, you inherit the lessons we’ve learned from real exits. We’ve already debated the metrics and perfected the formulas that drive success.
Our Approach
At QZM, our approach is straightforward and results-driven. Here’s how we deliver intelligence that transforms your business:
Unify Your Data
We integrate all your data sources into a single, cohesive system. By eliminating silos, we ensure your information flows seamlessly, laying the foundation for reliable insights.
Apply Proven Intelligence
Our platform leverages hard-won expertise to give you actionable insights quickly. Every calculation is precise, and every metric is traceable, so you can trust the intelligence driving your decisions.
Customise for Your Needs
We tailor everything to your business goals, data state, and resources. You’ll receive a timeline that’s realistic and achievable, helping you meet your objectives without delays.
Refine and Scale
As your business grows, so does QZM. We continually refine your intelligence as new data becomes available and your priorities evolve, ensuring your insights stay relevant and impactful.
With QZM, you gain a clear, effective approach to unifying and leveraging your data for growth. We’re here to handle the complexities, so you can focus on making smarter decisions, faster.
A Team of Specialists with a Passion for Data
Our small, highly skilled team is deeply committed to combining marketing technology with data-driven strategies. We approach each project with a focus on bespoke, impactful solutions designed for long-term success.
Qamile Zejnullahi
Qamile is a strategic marketing leader with over 15 years of experience blending creativity, data, and strategy to deliver measurable outcomes. She excels at driving growth, transforming brands, and implementing data-driven approaches that achieve clear, impactful results. With a talent for identifying opportunities and crafting strategies that resonate, Qamile focuses on strengthening brand presence through purposeful and effective marketing efforts.
Jason Gilroy
Jason has over a decade of hands-on experience in practical data engineering, building robust systems that deliver measurable results. He specialises in simplifying complex challenges, unifying fragmented tools, and creating cohesive ecosystems that bridge technical detail with strategic vision. Jason’s work empowers businesses to make smarter, data-driven decisions with clarity and confidence.
Paul Newson
Paul brings 25 years of expertise in developing SaaS products that deliver exceptional performance and reliability in real-world scenarios. Known for transforming complex challenges into seamless, high-performing platforms, Paul combines technical precision with forward-thinking innovation. His dedication to continuous learning keeps his approach fresh, ensuring his work remains at the forefront of the industry.
Together, we’ve condensed decades of hard-won experience into QZM, making proven intelligence accessible to growing companies.
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