Stop Funding What You Can't Prove

Marketing can't prove ROI. Pipeline can't be reconciled with cash. Forecasts are built on incomplete data. We connect your systems so you can verify spend, validate forecasts, and see risk before it hits.

Approving Spend Without Data

Marketing shows clicks, but you need customers. Sales shows pipeline, but you need cash. The data exists across systems but nobody can connect it. Budgets get approved on guesses and cut on suspicion.

Approving Blind

  • Marketing ROI unverifiable
  • CAC is a guess, not a number
  • Payback period unknown
  • Pipeline can't be reconciled with cash
  • Revenue forecast based on hope
  • Concentration risk invisible
  • Board questions take days to answer

Approving With Clarity

  • Marketing spend tied to closed revenue
  • CAC by channel, campaign, segment
  • Payback period calculated from real data
  • Pipeline compared to same period last year
  • Forecast based on historical conversion
  • Customer and segment concentration visible
  • Any question answered in seconds

Stop approving on guesses. Start approving with data.

Ask Q

Ask questions in plain English. Get answers from your data instantly.

Q Insights

Proactive alerts when metrics change. Intelligence delivered, not discovered.

Q Audiences

Analyse your entire customer base, build & sync segments automatically.

Q Acts

Push intelligence to Slack, email, CRM. Data where your team already works.

Why Finance Teams Choose QZM

Turn scattered financial data into the proof you need to approve or cut with confidence.

Verifiable ROI

Connect marketing spend to closed revenue. Know CAC by channel, not just clicks and impressions.

Trusted Forecasts

Compare pipeline to last year. Apply historical conversion. Know if the forecast is realistic before you commit.

Early Warning

AI monitors your data and flags what needs attention. See problems before they hit your monthly reports.

From Guesses to Data

Everything finance teams need to verify spend, validate forecasts, and see risk.

Marketing ROI

See What Spend Actually Produces

Marketing reports vanity metrics (clicks, impressions) but finance needs cost per customer, payback period, and return on spend. We connect marketing data to closed revenue so you can see what spend produces.

  • Know what to fund and what to cut
  • Verify ROI before approving the next budget
  • See payback period by channel
  • Compare LTV to CAC by source
Approve with data. Cut with data.
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See What Spend Actually Produces
Forecasting

Verify the Forecast Before You Commit

Your revenue forecast depends on pipeline converting. But you don't know if current pipeline supports the number. We compare pipeline to the same period last year and apply your historical conversion rates.

  • Know if the forecast is realistic before you commit
  • See early warning if pipeline is lighter than last year
  • Track pipeline velocity against previous periods
  • Stop being surprised by revenue shortfalls
Commit with confidence. Or flag the risk early.
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Verify the Forecast Before You Commit
AI Insights

Problems Flagged Before They Hit Your Numbers

Costs creeping up. Pipeline slowing. Payment patterns shifting. By the time it shows in monthly reports, the damage is done. AI Insights monitors your data and flags what needs attention.

  • See problems before they hit your results
  • Know which metrics are moving outside normal ranges
  • Get alerts on cost anomalies and revenue shifts
  • Act early instead of explaining late
Know what's changing before you think to ask.
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Problems Flagged Before They Hit Your Numbers
Risk Analysis

Know Your Exposure

You don't know where revenue concentration creates risk. If your top customers leave, how exposed are you? We show revenue by customer and segment so you can see where you're vulnerable.

  • See concentration before it becomes a problem
  • Track segment trends over time
  • Have the answer ready when the board asks
  • Support due diligence and valuation with clean data
Know where you're exposed. Act before it matters.
Know Your Exposure
Ask Q

Answer Any Question in Seconds

Board questions take days to answer. You chase data across systems, reconcile spreadsheets, and still aren't sure if the numbers are right. Ask any question in plain English and get the answer instantly.

  • Answer board questions before the meeting ends
  • Stop chasing data across systems
  • Export charts and tables straight to the deck
  • Ask follow-up questions without starting over
Every question answered. Every time.
Answer Any Question in Seconds

What We've Delivered

40+

Hours

Saved per month on reporting and data chasing

70%

Marketing Spend

Now tied to revenue

90

Days

Cash flow visibility ahead

2-4

Weeks

From start to complete visibility

Full Finance Intelligence

Questions you can answer when your financial data is connected.

CAC by channel, campaign, segment

Know the true cost of acquiring customers from each source.

CAC payback period

See how long it takes to recoup acquisition costs by channel.

LTV:CAC ratio by source

Compare lifetime value to acquisition cost for every channel.

Pipeline vs same period last year

Know if current pipeline supports forecast before you commit.

Revenue concentration by customer

See where your revenue is concentrated and where you're exposed.

Segment performance and trends

Track which segments are growing and which are at risk.