Prove What's Driving Revenue. Protect Your Budget.
71% of marketers struggle to prove ROI to stakeholders. When you can't connect spend to revenue, effective campaigns get cut alongside waste. QZM connects your marketing data to closed deals, so you can defend your budget with numbers finance trusts.
The Budget Meeting You Know Too Well
CFO asks which channels drive revenue. You have clicks, impressions, platform-reported conversions. But you can't trace a single ad click to a signed contract. You can't prove which campaigns brought customers who actually paid. So budgets get cut. Effective spend disappears alongside waste. And the channels that worked get killed because nobody could prove it.
The Cost of Guessing
- Effective channels cut because you can't prove they work
- Budget shrinks while competitors scale
- Campaigns killed that were actually driving revenue
- Audiences built on clicks, not buyers
- Marketing blamed when pipeline slows
The Power of Knowing
- Winning channels protected and scaled
- Budget grows because ROI is proven
- Campaigns funded based on revenue, not clicks
- Audiences built on customers who pay
- Marketing credited when revenue grows
The difference between defending your budget and driving the growth conversation.
Ask Q
Ask questions in plain English. Get answers from your data instantly.
Q Insights
Proactive alerts when metrics change. Intelligence delivered, not discovered.
Q Audiences
Analyse your entire customer base, build & sync segments automatically.
Q Acts
Push intelligence to Slack, email, CRM. Data where your team already works.
What Marketing Teams Get
Intelligence that proves ROI and protects your budget
Revenue Attribution
Connect every marketing touchpoint to closed deals. See which channels and campaigns drive customers who actually pay.
Buyer-Based Audiences
Build segments from customers who convert, not just click. Sync directly to Google, Facebook, LinkedIn, and more.
Proactive Alerts
AI monitors your campaigns 24/7. Know when CAC spikes or a channel outperforms before your monthly review.
Products That Power Marketing Intelligence
The QZM suite working together for Marketing intelligence
Connect Spend to Revenue
Platform metrics stop at the click, but your budget depends on proving revenue. We connect marketing data to closed deals so you can see which channels and campaigns drive customers who actually pay.
- First tracked interaction to signed contract
- GCLID, UTM, fbclid tracked through the full journey
- Same person matched across all systems
- Revenue tied to the campaign that started it
Defend your spend with numbers finance trusts.Learn More
Audiences Built on Buyers, Not Clickers
Platform audiences are built on who clicked. QZM audiences are built on who paid. AI-driven segments based on booking history, purchase behaviour, and engagement patterns.
- Segments built from customers who actually convert
- Lookalikes based on your best customers
- Audiences synced to Google, Facebook, LinkedIn
- AI personalisation across email, ads, and CRM
Stop wasting spend on audiences that don't convert.Learn More
Real-Time Intelligence Across Campaigns
Campaign performance dropping. Acquisition costs rising. A channel suddenly outperforming. You'll know before it shows up in your monthly review, with time to act instead of explain.
- AI Insights that flag performance shifts automatically
- Alerts when metrics move outside expected ranges
- Patterns detected across campaigns and channels
- Budget pacing tracked against targets
- Answers to any question in seconds through Ask Q
Intelligence that keeps pace with your campaigns.Learn More
Full Marketing Intelligence
Years of knowledge encoded for your business. We bring years of expertise in marketing data, having solved real problems for real clients.